Behind the Brand

Introducing Bailey G:

The ultimate solution for all your make-up brush and beauty sponge cleaning needs. Our brand is committed to providing top-quality beauty and skincare products that make your daily routine easier and more effective.

Our signature product is a powerful make-up brush cleaner that effortlessly removes dirt, oil, and make-up residue from your brushes. Say goodbye to dull, dirty brushes and hello to a flawless makeup application every time.

Made with premium ingredients, our solid formula harnesses the power of nature to effectively dissolve even the most stubborn residues, while preserving the integrity and softness of your cherished brushes.

With Bailey G, you can trust that your brushes will be clean, soft, and ready to use in no time. 

We spend a lot of time (and money) on our beautiful skincare routine, yet we completely neglect our brushes. Using dirty brushes can be harmful to your skin, spreading bacteria around, causing breakouts and infections. 

We believe that taking care of your skin is an essential part of any beauty routine, and that includes cleaning your brushes and beauty sponges every 7-10 days.

Our products are cruelty-free, vegan, and environmentally friendly, so you can feel good about using them and making a positive impact on the planet.

Experience the Bailey G difference today and discover a new level of beauty and skincare. Your brushes (and skin) will thank you!

Meet Bailey G:

Hi, I'm Bailey Georgiades. I'm a media personality in South Africa, with over 20 years experience as a Radio Presenter, TV Presenter, Voice Over Artist and MC. I have an award winning blog, Vanilla Blonde and I have such fun as a content creator for socials. I am a Podcast Host of "The Bailey Boost" and "The Bailey Boost Interviews", available on all Podcast platforms, and a very proud Mom of 2 little boys.

Bailey G is fulfilling a dream I had as a young girl to start my own range of beauty products. I have always loved beauty, make-up & skin care, ever since I got lost in a big shopping mall at the age of 6, because I wandered off, away from Mom, to the stand of "Tinkerbell" beauty products. Remember it?

I love make-up, but I'll admit to not loving the cleaning make-up brushes part so much. It just takes so long and is a real pain in the you-know-what.
There had to be a better way that brought some joy back into cleaning brushes, whilst still keeping brushes in their best condition. I discovered a solid make-up brush cleaner that ticked all the boxes. It is locally made, natural, vegan, cruelty free and effortlessly removes dirt, oil, and makeup residue from your brushes. With "Bailey G," you can trust that your brushes will be clean, soft, and ready to use in no time.

Every purchase means the world and sparks some bubbly magic into that "little girl" who never stopped dreaming.